The commercial retail fitout for Number One Shoes, executed by Total Fitouts Bay of Plenty, showcases a strategic blend of brand identity and practical design. Located in Tauranga, New Zealand, the interior fitout strikes a balance between a vibrant exterior and a functional, minimalist interior, tailored to enhance the shopping experience.
The exterior of the commercial retail fitout features bold orange signage that is distinctly on-brand, drawing attention and ensuring high visibility from a distance. This striking exterior sets an inviting tone, aligning with the dynamic and energetic brand image of Number One Shoes.
Upon entering the store, customers are greeted by a neutral interior palette that contrasts with the vibrant exterior. The concrete flooring is both durable and practical, designed to withstand heavy foot traffic while maintaining a sleek, modern aesthetic. This choice of flooring by the commercial interior design team not only adds to the industrial-chic look of the store but also ensures ease of maintenance, crucial for a high-traffic retail environment.
Central to the store’s commercial interior design are the bespoke black shoe displays. These displays are meticulously designed to provide easy access to all the stock, ensuring customers can browse and select shoes effortlessly. The black finish of the displays adds a touch of sophistication and contrasts beautifully with the neutral tones of the rest of the interior.
Read more: Number One ShoesIndustrial-style lighting fixtures are strategically placed throughout the commercial retail fitout to provide ample illumination. This type of lighting not only enhances the industrial aesthetic but also ensures that the products are well-lit, making it easier for customers to view the details of the shoes. The combination of natural and artificial lighting creates a bright and inviting shopping environment.
To maximise space, wall shelving is utilised effectively, allowing for an organised and clutter-free display of merchandise. This shelving not only maximises the vertical space but also ensures that a wide variety of products can be displayed without overwhelming the customer. The clean lines and minimalist design of the shelving units contribute to the overall simplicity and functionality of the commercial fitout.
The overall commercial fit out of Number One Shoes by shopfit experts, Total Fitouts Bay of Plenty is a testament to effective retail commercial design. By combining a striking exterior with a neutral, functional interior, the design ensures that the focus remains on the products while providing a pleasant and efficient shopping experience. The use of durable materials, bespoke displays, and strategic lighting all contribute to a shop fitout that is both on-brand and highly practical, perfectly aligned with the needs of a busy retail environment.
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